Alibaba Group, in collaboration with the Korea Cosmetic Association (KCA) and the European Union Intellectual Property Office (EUIPO), successfully concluded a seminar focused on intellectual property (IP) protection strategies targeted at K-beauty companies aiming to enter the European market....
CJ Olive Young announced on the 24th that it will launch a 'Survival Beauty' campaign aimed at addressing emerging consumer needs due to climate change, particularly with the summer season arriving earlier and lasting longer. This initiative includes a...
Arocells, the bio-beauty brand under FICC, announced on the 25th that it will host an offline fan engagement event during the K-League match between Suwon Samsung Bluewings and Busan FC, taking place at Suwon World Cup Stadium. This event...
The Ministry of Small and Medium-Sized Enterprises and Startups, alongside the Korea Small Business Corporation, announced on the 21st that they have secured an additional 550 billion KRW through a supplementary budget to bolster the resilience and stability of...
Global dermal skincare brand OOTD announced on the 24th of April that it will establish a presence in Musinsa's latest landmark, the Musinsa Mega Store Seongsu, specifically within the beauty zone on the second floor. This move signals OOTD's...
